OUR STORY
Hey babes! It's Stacy, I am the owner of Love Obsessed- and this is my story.
Love Obsessed was born at my dining room table in January of 2012, where I designed my first piece of jewelry.
I actually made the bracelet for myself, until a friend of mine asked if it was for sale. And a light bulb went off in my head and I thought, Maybe I can sell these?
It was only 6 weeks after my first son, Nicholas, was born. I was a new Mom, with a baby boy that I was just in love with, I was planning a Valentine's Day party for my family ( my favorite holiday ) and I was thinking to myself...I'm just obsessed with Love - I'm Love Obsessed. And the name of my business was sealed right then and there.
I opened an Etsy shop, listed a few pieces - not knowing if anyone would see them, let alone buy them. Two days later one woman bought all 3 pieces and she asked if I could make more...... and I hit the ground running!
I had a publicist find my brand and she wanted to represent me. She helped get my pieces in the very same fashion magazines that inspired me - Marie Claire, People, Vogue, Seventeen, and so many more! It was a dream come true.
I started doing trunk shows across the United States, traveling far and wide to tell people my story and to grow my business.
Then I started to notice something, the stores I used to shop at for my wardrobe- were looking so BASIC. Everything was the same- nothing original, inspired, different.
My wheels started turning. Hmmm......what if I started to sell clothes??
So I set up a little showroom in my house, started a VIP group on Facebook, and added a few friends. People were obsessed. Everything I bought would sell out.
So just 3 months after selling my first piece of clothing, I signed the lease for my first brick and mortar store. I opened my Quakertown store in August of 2016, just two weeks shy of giving birth to my daughter Olivia. A year later I opened a store in my hometown of Souderton, PA. Lansdale would follow in 2018, and Ocean City, NJ, a Plus Size Store, a NEW Souderton location and the King Of Prussia Mall would all happen in 2019 - it was a busy year!
Then 2020 hit, and we all know what that year looked like. It took a lot of businesses out, but we hustled and were doing Live Sales every day and we not only survived but we THRIVED during the pandemic.
In 2021 we opened a warehouse in Souderton, and closed our Main Street location. We run our online and App out of the warehouse, but it's also open to the public so you can come and shop!
In 2022 I also decided to close my downtown locations in Quakertown and Lansdale, so that I could focus on the bigger picture. And for me that is to grow Love Obsessed and have locations in shopping centers where you are already shopping.
My first test with this is our newest location in the Promenade Shops at Saucon Valley in Center Valley, PA. It's only been open for a few days as I type this, but I feel really good about it. Not only is it convenient for our current customers but it's introducing us to a whole new audience!
Make sure you join our awesome FB group, we always share news there first!
https://www.facebook.com/groups/973525989393467
So that's my story, or at least til this point. Can't wait to see where Love Obsessed takes me next & I hope you'll join me for the ride.
XOXO Stacy